Download a PDF of Story Sequencing


Brandpoet™ is a Brand Strategy and Storytelling Studio based in Atlanta, buy viagra ampoule Georgia with high performing creative partnerships
in Tampa, there Chicago, Tulsa, Grand Rapids, Indianapolis, Washington D.C., Colorado Springs, Anaheim, and Los Angeles.

As lead creative and principle strategist, Kevin Sterner says he’s not in the marketing business, he’s in the clarity business.
For nearly twenty years he’s captured brand stories and created identities for organizations nationwide on paper, film, and
in pixels. His work has grown profit margins, generated leads, filled seats, and produced award-winning campaigns in a
variety of market verticals.

Higher Education
Kevin’s has lead CASE award-winning recruitment and advancement campaigns for top Midwestern Christian Liberal Arts
Colleges and Universities including: Hope College (Holland, MI), Taylor University (Upland, IN), Wheaton College (Wheaton, IL),
and Hillsdale College (Hillsdale, MI). During two notable campaigns, he lead and managed the brand transition team responsible
for helping Cornerstone (Grand Rapids, MI) and Spring Arbor College (Spring Arbor, MI) rebrand for full university status.

Non-Profit | Ministry Sector
Brandpoet™ has deep roots with people who do good. We’ve lead campaigns, created brand identity and product designs for:
YoungLife™, Focus on the Family™, Truett Cathy’s Winshape™ Camps for Boys, The American Down Syndrome Association,
Walk Thru the Bible, and recently, a large scale rebranding campaign for the largest family camp system in
Southern California, Forest Home.

The Fortune 1000
Clients have included: Reebok™, Turner Broadcasting, Chick-Fil-A, Hampton Inn / Hilton Hotels.

Best-Selling Authors
Identity, Marketing Collateral, Press Kits, Photoshoots, and Book Covers for numerous best-selling
authors including John C. Maxwell, Marcus Buckingham, Bruce Wilkinson, Dave Ramsey, Tim Elmore,
John Eldredge and the late Peter Drucker.

Leadership, Events, Publishing Industry
As Executive Creative Director for INJOY, (a leadership development and content publishing organization founded
by John C. Maxwell) Kevin helped establish the now-popular “Simulcast” format for multi-site satellite video conferences.
He serviced 11 Event and Product Brands through his leadership of an internal creative team and served a substantial
network of publishers including Zondervan, Waterbrook Press, Thomas Nelson, and Time Warner.

Also at INJOY, Kevin helped creatively establish the largest and fastest growing Christian event
experience in the nation, CATALYST™ Conference – an annual gathering of over 15,000 next
generation leaders. He continues to lead the creative efforts and brand marketing for this renowned
annual event as the agency of record for CATALYST™ (

When he is not oozing some sort of creative idea, you’ll likely find him traveling, enjoying the theatre,
sitting around a fire, or lamenting the new gluten-free diet he is on. Fortunately, his wife, Danielle,
their four kids, Jessica, Jack, Justin, and Jamey and a precocious German Shepherd keep him laughing
and truly lighthearted.

To totally relax, Kevin enjoys “kayak therapy”, continues his self-sponsored tour of the world’s great steakhouses,
and labors to write bios in the third person.